Reputation Risk Management
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Description
Learn how to successfully manage your brand's reputation. Review key reputation risk management concepts and case studies, and discover how to mitigate a reputation crisis.
Social media has democratized public commentary. Nearly every consumer-from your company's most ardent fan to your biggest critic-has a chance to be heard. And the reverberations from one little comment made by a disgruntled customer can do big damage to your company's reputation. In this course, Lida Citro�n dives into the topic of reputation risk management, equipping you with approaches that can help you successfully manage your brand's reputation. Lida goes over the basics of reputation risk management, explaining what it is and why it matters. She shows how to create, activate, and assess an incident response plan that can help you tackle a reputation crisis head-on. Plus, she shares case studies that lend a real-world context to the concepts covered in this course.
Social media has democratized public commentary. Nearly every consumer-from your company's most ardent fan to your biggest critic-has a chance to be heard. And the reverberations from one little comment made by a disgruntled customer can do big damage to your company's reputation. In this course, Lida Citro�n dives into the topic of reputation risk management, equipping you with approaches that can help you successfully manage your brand's reputation. Lida goes over the basics of reputation risk management, explaining what it is and why it matters. She shows how to create, activate, and assess an incident response plan that can help you tackle a reputation crisis head-on. Plus, she shares case studies that lend a real-world context to the concepts covered in this course.
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Grouping Information
Grouped Work ID | f8c235ad-1c57-8253-28db-54e826e0f827 |
---|---|
Grouping Title | reputation risk management |
Grouping Author | 40 |
Grouping Category | movie |
Grouping Language | English (eng) |
Last Grouping Update | 2023-06-16 18:50:41PM |
Last Indexed | 2024-04-30 22:50:40PM |
Solr Fields
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0
accelerated_reader_reading_level
0
author
Citro�n, Lida
author2-role
lynda.com (Firm)
author_display
Citro�n, Lida
display_description
Learn how to successfully manage your brand's reputation. Review key reputation risk management concepts and case studies, and discover how to mitigate a reputation crisis.
Social media has democratized public commentary. Nearly every consumer-from your company's most ardent fan to your biggest critic-has a chance to be heard. And the reverberations from one little comment made by a disgruntled customer can do big damage to your company's reputation. In this course, Lida Citro�n dives into the topic of reputation risk management, equipping you with approaches that can help you successfully manage your brand's reputation. Lida goes over the basics of reputation risk management, explaining what it is and why it matters. She shows how to create, activate, and assess an incident response plan that can help you tackle a reputation crisis head-on. Plus, she shares case studies that lend a real-world context to the concepts covered in this course.
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f8c235ad-1c57-8253-28db-54e826e0f827
last_indexed
2024-05-01T04:50:40.894Z
lexile_score
-1
literary_form
Non Fiction
literary_form_full
Non Fiction
publishDate
2018
publisher
lynda.com
recordtype
grouped_work
subject_facet
Educational films
Instructional films
Instructional films
title_display
Reputation Risk Management
title_full
Reputation Risk Management. with Lida Citro�n
title_short
Reputation Risk Management
Solr Details Tables
item_details
Bib Id | Item Id | Shelf Loc | Call Num | Format | Format Category | Num Copies | Is Order Item | Is eContent | eContent Source | eContent URL | Detailed Status | Last Checkin | Location |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
lynda:LDC743145 | LDC743145 | Lynda | Online Lynda | eVideo | Movies | 1 | false | true | Lynda | https://www.lynda.com/Business-Business-Skills-tutorials/Reputation-Risk-Management/743145-2.html?utm_source=marc | Available Online | Lynda |
record_details
Bib Id | Format | Format Category | Edition | Language | Publisher | Publication Date | Physical Description | Abridged |
---|---|---|---|---|---|---|---|---|
lynda:LDC743145 | eVideo | Movies | English | lynda.com | 2018 |