Preparing for Entrepreneurship
(eBook)
Book One, Preparing for Entrepreneurship, opens the curtains on A Trilogy on Entrepreneurship. As the title proclaims, Book One endeavors to take the entrepreneur through the step-by-step process of Opportunity Seeking, Opportunity Screening and Opportunity Seizing. The first step allows the entrepreneur to unravel the myriad possibilities in finding a good business venture by following any one of several proven methodologies. This is a creative and divergent thinking process. The second step evaluates the possibilities using logical and convergent thinking based on criteria deemed important by the entrepreneur. The third step enables the entrepreneur to focus on the critical variables that could make or break a business differentiate its products from competitors. To ensure success, the entrepreneur must validate the opportunity through rigorous Market Research and its accompanying Marketing Toolkits. Customer Profiling and Location Analysis are the two additional endeavors that entrepreneur must embrace. The first one enables the entrepreneur to target a specific and appropriate market segment while the second one chooses the best place for doing business and selling goods and services. Finally, Preparing for Entrepreneurship, delves into the systematic process of New Product Development.
Notes
Morato Jr., D. E. A. (2013). Preparing for Entrepreneurship. [United States], eBookIt.com.
Chicago / Turabian - Author Date Citation (style guide)Morato Jr., Dr. Eduardo A.. 2013. Preparing for Entrepreneurship. [United States], eBookIt.com.
Chicago / Turabian - Humanities Citation (style guide)Morato Jr., Dr. Eduardo A., Preparing for Entrepreneurship. [United States], eBookIt.com, 2013.
MLA Citation (style guide)Morato Jr., Dr. Eduardo A.. Preparing for Entrepreneurship. [United States], eBookIt.com, 2013.
Hoopla Extract Information
hooplaId | 12270917 |
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title | Preparing for Entrepreneurship |
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demo | 0 |
rating | |
abridged | 0 |
dateLastUpdated |
Record Information
Last File Modification Time | Nov 22, 2023 11:27:54 PM |
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Last Grouped Work Modification Time | Jan 26, 2024 03:04:47 PM |
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