After surveying more than 1,000 guys in 10 cities, noted sexpert Madison (Talking Sex with Your Kids: Keeping Them Safe and You Sane?By Knowing What They're Really Thinking, 2010, etc.) concludes that "pretty much everything you've been told your entire life is a lie." Citing the information she gathered, as well as outside studies, she endeavors to discredit the myth that all guys are assholes?and often does so in a humorous, light and inviting way. At the end of a section entitled "I Want to Meet a Good Guy. Can It Happen at a Bar?", the author urges women to think outside the box. "If you want to improve your chances of meeting someone," she writes, "you have to be okay with talking to guys anywhere. In a grocery store ('Whatcha plan to do with all that mac and cheese?'), in a Best Buy ('That's a whole lot of inches of screen you're looking at'), on your lunch break ('You think turkey and Swiss is the way to go here?')." Such comic interludes propel readers through the author's findings, largely based on anecdotal evidence. Madison relies mostly on case studies featuring younger men, and she later limits the age range of her audience, writing, "Guys mature with age and that is part of it. But these guys we date and get so discouraged by, they're going to grow up to be the next generation of doting fathers, uncles and grandfathers."