Hello, my name is awesome: how to create brand names that stick
(Book)
"Naming a business or product has always been challenging--and sometimes costly--for entrepreneurs and inventors, but it's one of the most important decisions they have to make. Alexandra Watkins presents a foolproof model that anyone can use to create and evaluate brand names like a pro"--
Notes
Watkins, A. (2014). Hello, my name is awesome: how to create brand names that stick. [Place of publication not identified], Ingram Pub Services.
Chicago / Turabian - Author Date Citation (style guide)Watkins, Alexandra. 2014. Hello, My Name Is Awesome: How to Create Brand Names That Stick. [Place of publication not identified], Ingram Pub Services.
Chicago / Turabian - Humanities Citation (style guide)Watkins, Alexandra, Hello, My Name Is Awesome: How to Create Brand Names That Stick. [Place of publication not identified], Ingram Pub Services, 2014.
MLA Citation (style guide)Watkins, Alexandra. Hello, My Name Is Awesome: How to Create Brand Names That Stick. [Place of publication not identified], Ingram Pub Services, 2014.
Record Information
| Last Sierra Extract Time | Apr 11, 2024 04:40:14 PM |
|---|---|
| Last File Modification Time | Apr 11, 2024 04:40:54 PM |
| Last Grouped Work Modification Time | Apr 11, 2024 04:40:20 PM |
MARC Record
| LEADER | 01530cam 2200349 i 4500 | ||
|---|---|---|---|
| 001 | ocm00071773 | ||
| 003 | DLC | ||
| 005 | 20141017144103.0 | ||
| 008 | 140609s2014 caua 001 0 eng | ||
| 010 | |a 2014018994 | ||
| 020 | |a 9781626561861 | ||
| 020 | |a 1626561869 | ||
| 037 | |b Ingram Pub Services, Attn: Benton Tatum 1 Ingram Blvd, LA Vergne, TN, USA, 37086|n SAN 631-8630 | ||
| 040 | |a DLC|b eng|e rda|c DLC|d DLC | ||
| 050 | 0 | 0 | |a HF5415.1255|b .W38 2014 |
| 082 | 0 | 0 | |a 658.8/27|2 23 |
| 084 | |a BUS000000|2 bisacsh | ||
| 092 | |a 658.8270 | ||
| 100 | 1 | |a Watkins, Alexandra. | |
| 245 | 1 | 0 | |a Hello, my name is awesome :|b how to create brand names that stick /|c Alexandra Watkins. |
| 264 | 1 | |a [Place of publication not identified] :|b Ingram Pub Services,|c 2014. | |
| 264 | 1 | |a San Francisco :|b Berrett-Koehler Publishers,|c [2014] | |
| 300 | |a x, 98 pages :|b illustrations ;|c 22 cm | ||
| 336 | |a text|2 rdacontent | ||
| 337 | |a unmediated|2 rdamedia | ||
| 500 | |a Includes index. | ||
| 520 | |a "Naming a business or product has always been challenging--and sometimes costly--for entrepreneurs and inventors, but it's one of the most important decisions they have to make. Alexandra Watkins presents a foolproof model that anyone can use to create and evaluate brand names like a pro"--|c Provided by publisher. | ||
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Brand name products. | |
| 907 | |a .b23972397 | ||
| 945 | |y .i53318778|i 21706700077|l waan|s -|h |u 9|x 1|w 0|v 8|t 2|z 11-07-14|o -|a 658.827 WATKINS | ||
| 998 | |e -|d a |f eng|a wa | ||
