The tipping point: how little things can make a big difference
(Book)

Book Cover
Average Rating
Published:
Boston : Back Bay Books / Little, Brown and Company, [2013].
Format:
Book
Physical Desc:
xii, 301 pages, 7 pages : illustrations ; 21 cm
Lexile measure:
1160L
Status:
Description

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

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Guilford Adult Non-Fiction
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More Like This
Other Editions and Formats
More Details
Language:
English
ISBN:
9780316346627, 0316346624
Accelerated Reader:
UG
Level 9.1, 15 Points
Lexile measure:
1160

Notes

General Note
Originally published in hardcover: Boston : Little, Brown and Company, March 2000; first Back Bay paperback edition, January 2002.
Bibliography
Includes bibliographical references (pages 281-291) and index.
Description
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Supplement
Separately paged ([1] - 7) Back Bay Readers' Pick Reading Group Guide: The Tipping Point: How Little Things Can Make a Big Difference, by Malcolm Gladwell, titled, "A conversation with Malcolm Gladwell"; © 2013 by Malcolm Gladwell and Little, Brown and Company.
Supplement
Unpaged "About the Author...and his next book" section: an excerpt from the opening pages of Malcolm Gladwell's Talking to Strangers; published by Little, Brown and Company in September, 2019.
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Citations
APA Citation (style guide)

Gladwell, M. (2013). The tipping point: how little things can make a big difference. Boston, Back Bay Books / Little, Brown and Company.

Chicago / Turabian - Author Date Citation (style guide)

Gladwell, Malcolm, 1963-. 2013. The Tipping Point: How Little Things Can Make a Big Difference. Boston, Back Bay Books / Little, Brown and Company.

Chicago / Turabian - Humanities Citation (style guide)

Gladwell, Malcolm, 1963-, The Tipping Point: How Little Things Can Make a Big Difference. Boston, Back Bay Books / Little, Brown and Company, 2013.

MLA Citation (style guide)

Gladwell, Malcolm. The Tipping Point: How Little Things Can Make a Big Difference. Boston, Back Bay Books / Little, Brown and Company, 2013.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
272c2aa0-42b2-7c7d-e370-4767dae01887
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Record Information

Last Sierra Extract TimeApr 17, 2024 04:38:26 AM
Last File Modification TimeApr 17, 2024 04:39:21 AM
Last Grouped Work Modification TimeApr 22, 2024 10:18:37 PM

MARC Record

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5050 |a Introduction -- Three rules of epidemics -- Law of the few: connectors, mavens, and salesmen -- Stickiness factor: Sesame Street, Blue's Clues, and the educational virus -- Power Of Context (Part One): Bernie Goetz and the rise and fall of New York City crime -- Power Of Context (Part Two): Magic number one hundred and fifty -- Case Study: Rumors, sneakers, and the power of translation -- Case Study: Suicide, smoking, and the search for the un-sticky cigarette -- Conclusion: Focus, test, and believe -- Afterword: Tipping point lessons from the real world -- Endnotes -- Acknowledgments -- Index -- Reading group guide -- Excerpt from Talking to Strangers.
520 |a The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
525 |a Separately paged ([1] - 7) Back Bay Readers' Pick Reading Group Guide: The Tipping Point: How Little Things Can Make a Big Difference, by Malcolm Gladwell, titled, "A conversation with Malcolm Gladwell"; © 2013 by Malcolm Gladwell and Little, Brown and Company.
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650 0|a Contagion (Social psychology)
650 0|a Causation.
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